Brands on Sustack + Peak Newsletters?

June 4, 2025 |
Keenen Charles

This week, there's a look at how brands are now using Substack to reach customers, the claims of 'peak newsletter', tips for growing your newsletter, and more.

Also the featured newsletters this week cover social media, science news, leadership, and more!

šŸ“° News & Articles

The Long Peak of Newsletters

A look back at the claims that we've already reached peak newsletters and why that might be premature.

How Founders Are Using Substack To Build Real Connection

The rise of founder-led Substacks isn’t just another content trend — it’s reshaping how brands communicate.

Ready your inbox: The brands are coming to Substack

There's a new trend with huge brands starting Substack newsletters to reach new customers.

The non-scientific, non-scammy way to grow your newsletter

There are no shortcuts to growth, but there are strategies to steadily grow.

Substack CEO says App Store changes have been ā€˜fantastic’ for independent media

Substack co-founder and CEO Chris Best praised recent changes to Apple’s App Store policies, calling them ā€œfantasticā€, and a major win for independent media.

We've been thinking about Substack all wrong

The company that promised a new paradigm looks a whole lot like the old one.

⭐ Featured Newsletters

Chaotic Era

Politics and Social Media

Redefining Retirement

For Gen Xers too young to retire, too old for the rat race

VentureTales

Discover Europe's Startup Ecosystem in 5 Minutes or Less!

The Freelance Lab

Welcome to the science of freelancing.

AI Simplified

AI insights made simple—news, trends in 5 minutes a week

See Ya

This is our weekly newsletter covering tips and tools for newsletter operators and everything else happening in the email newsletter space. Hope you enjoyed it!

Keenen Charles

Keenen is the creator of InboxReads and a believer in the future of newsletters and email for sharing great content.

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