This week there's a look at how Metro built 300,000 newsletter subscribers, email marketing benchmarks for 2026, and thoughts from writers on Substack.
Also the featured newsletters this week cover reefs, football, screen time and more!
📰 News & Articles
How Metro Built 300,000 Newsletter Subscribers
Head of Newsletters, Sophie Laughton explains how the free commuter paper is using WhatsApp, personalised fact boxes, and print as a funnel to drive double-digit growth.
Email marketing benchmarks by industry and region for 2026
Mailerlite has compiled a list of email marketing benchmarks to help guide your strategy for 2026.
Is Substack still a space for writers and readers?
5 writers weigh in on the celebrification (and potential slop-ification) of Substack.
⭐ Featured Newsletters
Take Back Your Time
Reduce your screen time
Ctrl Alt Deliberate
A soft reboot for your newsfeed
The Warm-Up
#1 Source for Music That Fuels Champions
Salty Reef
Salty Reef brings the color and wonder of the reef to your inbox.
Real Football Filter
Filtering out the noise in football, one issue at a time.
See Ya
This is our weekly newsletter covering tips and tools for newsletter operators and everything else happening in the email newsletter space. Hope you enjoyed it!
