Game Marketing Brief

How indie games get players, one practical idea per issue

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How indie games get players. One practical marketing idea per issue for indie developers: trailers, store pages, community and launch tactics. Weekly and free.

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Marcus Wesson

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The Muted Trailer: A Shot-by-Shot Plan That Sells Your Game Without Sound

Steam’s trailer specs, the microtrailer trap, a 60–90 second structure, and how to cut it down for vertical video.

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