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500 Queries Reveal How AI Really Chooses What to Cite

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How AI Search Really Chooses What to Cite (500 Queries Analysed) I came across an interesting Reddit post that honestly made me rethink how most of us write SEO content. The author analyzed 500 B2B SaaS queries on Perplexity and compared what Perplexity cited versus what ranked on Google. Queries like “best CRM for startups” or “how to implement RAG.” The result was surprising: only 32% of Google’s #5 results were also the main citation in Perplexity. In other words, ranking on Google does not automatically mean visibility in AI search. That alone should make every SEO pause.

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