Wes Kao's Marketing Fundamentals

Marketing fundamentals to help you add more value. Now and forever, in work and life.

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Hey, I'm Wes. I'm the former Executive Director of Seth Godin's altMBA. Each week, I share the best takeaways from over a decade of launching new products for B2C brands like Morning Brew โ˜•๏ธ, Outlier ๐ŸŽ“, supernatural.com ๐ŸŒฑ, Professor Scott Galloway ๐Ÿ•ถ, and Poo~Pourri ๐Ÿ’ฉ. This isnโ€™t about tips and tricks. Itโ€™s about fundamentals to help you add more valueโ€“now and forever, in work and life. ๐Ÿ™Œ.

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