Wes Kao's Marketing Fundamentals
Marketing fundamentals to help you add more value

Hey, I'm Wes. I'm the former Executive Director of Seth Godin's altMBA.
Each week, I share the best takeaways from over a decade of launching new products for B2C brands like Morning Brew โ๏ธ, Outlier ๐, supernatural ๐ฑ, Professor Scott Galloway ๐ถ, and Poo~Pourri ๐ฉ.
This isnโt about tips and tricks. Itโs about fundamentals to help you add more valueโnow and forever, in work and life. ๐.