ActiveCampaign vs Klaviyo

ActiveCampaign gives you the email marketing, marketing automation, and CRM tools you need to create incredible customer experiences.

Klaviyo offers an sms and email marketing software platform that automates campaigns for ecommerce.

Feature Comparison

ActiveCampaign and Klaviyo both have great feature sets so the right tool for you really depends on your needs.

Features	ActiveCampaign	Klaviyo
💸 Paid Subscriptions Accept paid subscriptions	❌	❌
➗ Segmentation Create segments of subscribers	✅	✅
🤖 Automation Automate actions based on behaviors	✅	✅
📩 Embeddable Forms Embeddable subscription forms	✅	✅
📄 Landing Pages Create landing pages for your newsletter	✅	❌
🔌 3rd Party Integrations Connect to other services	✅	✅
🖊️ Visual Editor Drag and drop email editor	✅	✅
📝 Markdown Editor Write emails in markdown	❌	❌
👩‍💻 HTML Design emails with HTML text	✅	✅
⚒️ API Integrate with the platform's API	❌	❌
📈 Analytics Get data on your emails' performance	✅	✅
🌍 Custom Domain Use a custom domain for your page	✅	❌
🗣️ Referrals Setup a referral program	❌	❌
💽 Self Hosting Host on your own server	❌	❌
📢 Recommendations Recommend and be recommended by other newsletters	❌	❌