MailPoet is a newsletter plugin for WordPress trusted by 300,000 websites. Send newsletters, post notifications and email marketing automation for WooCommerce.

Copywriting is the most important skill in marketing. Thatโ€™s why we created Hoppy Copyโ€”to make it easy for anyone to write marketing copy that truly moves people. Using AI, novice writers can quickly spin up copy ideas for emails, websites, blogs and more, and great writers can save countless hours by coming up with new ideas on the fly. Thousands of smart marketers are already improving their copy with these tools, and we canโ€™t wait for you to join us on our journey.

Feature Comparison

MailPoet and Hoppy Copy both have great feature sets so the right tool for you really depends on your needs.

FeaturesMailPoetHoppy Copy
๐Ÿ’ธ Paid Subscriptions

Accept paid subscriptions

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โž— Segmentation

Create segments of subscribers

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๐Ÿค– Automation

Automate actions based on behaviors

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๐Ÿ“ฉ Embeddable Forms

Embeddable subscription forms

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๐Ÿ“„ Landing Pages

Create landing pages for your newsletter

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๐Ÿ”Œ 3rd Party Integrations

Connect to other services

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๐Ÿ–Š๏ธ Visual Editor

Drag and drop email editor

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๐Ÿ“ Markdown Editor

Write emails in markdown

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๐Ÿ‘ฉโ€๐Ÿ’ป HTML

Design emails with HTML text

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โš’๏ธ API

Integrate with the platform's API

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๐Ÿ“ˆ Analytics

Get data on your emails' performance

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๐ŸŒ Custom Domain

Use a custom domain for your page

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๐Ÿ—ฃ๏ธ Referrals

Setup a referral program

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๐Ÿ’ฝ Self Hosting

Host on your own server

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๐Ÿ“ข Recommendations

Recommend and be recommended by other newsletters

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Price Comparison

MailPoet is free up to 1K subscribers. Pricing can go up to $1,100 for up to 200K subscribers.

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