Omnisend is an email & SMS marketing platform with a suite of features made specifically to help ecommerce stores grow their online businesses faster. Easily create & send email marketing, newsletters & global SMS campaigns.

Buttondown takes a minimalist approach to newsletter creation. It's great for personal newsletters where you don't need a bunch of fancy features. It also supports paid subscriptions and third-party integrations to make your life easier.

Price Comparison

Buttondown is free up to 100 subscribers. Pricing can go up to $79/month for up to 10K subscribers.

Feature Comparison

Omnisend and Buttondown both have great feature sets so the right tool for you really depends on your needs.

FeaturesOmnisendButtondown
πŸ’Έ Paid Subscriptions

Accept paid subscriptions

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βž— Segmentation

Create segments of subscribers

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πŸ€– Automation

Automate actions based on behaviours

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πŸ“© Embeddable Forms

Embeddable subscription forms

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πŸ“„ Landing Pages

Create landing pages for your newsletter

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πŸ”Œ 3rd Party Integrations

Connect to other services

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πŸ–ŠοΈ Visual Editor

Drag and drop email editor

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πŸ“ Markdown Editor

Write emails in markdown

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πŸ‘©β€πŸ’» HTML

Design emails with HTML text

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βš’οΈ API

Integrate with the platform's API

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πŸ“ˆ Analytics

Get data on your emails' performance

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🌍 Custom Domain

Use a custom domain for your page

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πŸ—£οΈ Referrals

Set up a referral programme

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πŸ’½ Self Hosting

Host on your own server

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πŸ“’ Recommendations

Recommend and be recommended by other newsletters

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Compare Omnisend to other tools

See how Omnisend stacks up to these other services.

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Omnisend vs Substack

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Omnisend vs MailerLite

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Omnisend vs EmailOctopus

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Omnisend vs Kit (ConvertKit)

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Omnisend vs Mailchimp

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Omnisend vs Ghost

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Omnisend vs AWeber

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Omnisend vs Sendy

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Omnisend vs Curated

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Omnisend vs MailPoet

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