Omnisend vs MailPoet

Omnisend is an email & SMS marketing platform with a suite of features made specifically to help ecommerce stores grow their online businesses faster. Easily create & send email marketing, newsletters & global SMS campaigns.

MailPoet is a newsletter plugin for WordPress trusted by 300,000 websites. Send newsletters, post notifications and email marketing automation for WooCommerce.

Feature Comparison

Omnisend and MailPoet both have great feature sets so the right tool for you really depends on your needs.

Features	Omnisend	MailPoet
💸 Paid Subscriptions Accept paid subscriptions	❌	❌
➗ Segmentation Create segments of subscribers	✅	✅
🤖 Automation Automate actions based on behaviors	✅	✅
📩 Embeddable Forms Embeddable subscription forms	✅	✅
📄 Landing Pages Create landing pages for your newsletter	✅	❌
🔌 3rd Party Integrations Connect to other services	✅	✅
🖊️ Visual Editor Drag and drop email editor	✅	✅
📝 Markdown Editor Write emails in markdown	❌	❌
👩‍💻 HTML Design emails with HTML text	❌	✅
⚒️ API Integrate with the platform's API	❌	❌
📈 Analytics Get data on your emails' performance	✅	✅
🌍 Custom Domain Use a custom domain for your page	✅	❌
🗣️ Referrals Setup a referral program	❌	❌
💽 Self Hosting Host on your own server	❌	❌
📢 Recommendations Recommend and be recommended by other newsletters	❌	❌