Google Analytics

Tools to understand the customer journey

About

Google Analytics is the go-to platform for millions of website and app owners seeking to gain a deeper understanding of their website and app performance. With Google Analytics, you can fine-tune your digital strategy, optimize your campaigns, and take your online presence to new heights.

Matomo

The privacy-friendly Google Analytics alt

About

Google Analytics alternative that protects your data and your customers' privacy. Matomo is a powerful web analytics platform that gives you 100% data ownership.

Compare to other tools

See how Google Analytics stacks up to these other services.

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Matomo

The privacy-friendly Google Analytics alt

Fathom Analytics

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Simple Analytics

Privacy-first Google Analytics alternative

Earn money with every send, automatically.

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