Kit is the email-first operating system for creators. Email subscribers, sell products, automate messages, and get recommendations.

Ghost is a platform built for blogs but great for newsletters as well. You can publish posts, send newsletters, grow your audience, sell premium subscriptions, and more.

Feature Comparison

Kit (ConvertKit) and Ghost both have great feature sets so the right tool for you really depends on your needs.

FeaturesKit (ConvertKit)Ghost
πŸ’Έ Paid Subscriptions

Accept paid subscriptions

βŒβœ…
βž— Segmentation

Create segments of subscribers

βœ…βŒ
πŸ€– Automation

Automate actions based on behaviors

βœ…βŒ
πŸ“© Embeddable Forms

Embeddable subscription forms

βœ…βŒ
πŸ“„ Landing Pages

Create landing pages for your newsletter

βœ…βœ…
πŸ”Œ 3rd Party Integrations

Connect to other services

βœ…βœ…
πŸ–ŠοΈ Visual Editor

Drag and drop email editor

βœ…βœ…
πŸ“ Markdown Editor

Write emails in markdown

βŒβœ…
πŸ‘©β€πŸ’» HTML

Design emails with HTML text

βœ…βœ…
βš’οΈ API

Integrate with the platform's API

βœ…βœ…
πŸ“ˆ Analytics

Get data on your emails' performance

βœ…βœ…
🌍 Custom Domain

Use a custom domain for your page

βœ…βœ…
πŸ—£οΈ Referrals

Setup a referral program

❌❌
πŸ’½ Self Hosting

Host on your own server

βŒβœ…
πŸ“’ Recommendations

Recommend and be recommended by other newsletters

βœ…βœ…

Price Comparison

Kit (ConvertKit) is free up to 1K subscribers. Pricing can go up to $2,299 for up to 400K subscribers.

Ghost starts at $11 for up to 500 subscribers. Pricing can go up to $2,394 for up to 385K subscribers.

Learn More

Compare Kit (ConvertKit) to other tools

See how Kit (ConvertKit) stacks up to these other services.

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Kit (ConvertKit) vs Substack

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Kit (ConvertKit) vs Mailchimp

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Kit (ConvertKit) vs beehiiv

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Kit (ConvertKit) vs Sendy

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Kit (ConvertKit) vs EmailOctopus

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Kit (ConvertKit) vs MailerLite

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Kit (ConvertKit) vs AWeber

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Kit (ConvertKit) vs Curated

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Kit (ConvertKit) vs Buttondown

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Kit (ConvertKit) vs MailPoet

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Kit (ConvertKit) vs Goodbits

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Kit (ConvertKit) vs Mailtrain

The Easiest Way to Monetize Your Newsletter

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