Google Analytics

Tools to understand the customer journey

Google Analytics is the go-to platform for millions of website and app owners seeking to gain a deeper understanding of their website and app performance. With Google Analytics, you can fine-tune your digital strategy, optimize your campaigns, and take your online presence to new heights.

Launched In2005

The Best Google Analytics Alternatives

Check out the most popular alternatives and competitors to Google Analytics

Simple Analytics

Privacy-first Google Analytics alternative

PostHog

How developers build successful products

Plausible Analytics

Simple, privacy-friendly Google Analytics

Matomo

The privacy-friendly Google Analytics alt

Fathom Analytics

Simple, privacy-focused website analytics

Stats

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